Listed by Financial News among the 100 Most Influential Women in Finance, her 30-year investments career spans BlackRock, Merrill Lynch and Standard Life Aberdeen where she served as Chief Marketing Officer. Within investment banking and asset management, she presided over several multi-million Dollar globalisation, branding, distribution, compliance and data initiatives.
Nuala started her career with PA Consulting which included a 1-year assignment in Africa for the World Bank to reengineer the Bank of Tanzania. Today, she consults to Fortune 500 brands, banks, airlines, logistics, security, media and sports companies on reputation, ethics, judgement, culture and behaviour change.
With a diverse board portfolio, her appointments span business, sport and human rights. These include President of the Harvard Club of Ireland; NED at the British & Irish Lions; Chair of the Innocence Project London; Ethics Committee Member at the Chartered Institute of Securities and Investments; Advisor at World Athletics; Council Member at The Football Association, former Vice-Chair of UN Women (UK) and non-executive director at TS Lombard research.
An Adjunct Professor of Behavioural Science at Trinity College Dublin's School of Medicine, Nuala is a Founding Director of the Global Association of Applied Behavioural Scientists and serves as a Senior Fellow at the London School of Economics. She guest lectures Harvard alumni, and has spoken at various INSEAD, London Business School, Hult, Texas A&M and University of Greenwich leadership programmes on decision science, criminology and misjudgement in business.
Her debut book TUNE IN: How to Make Smarter Decisions in a Noisy World has won multiple awards in the business leadership and self-help genres including the Independent Press Award 2025 and International Book Award 2024.
A contributing author to Inspirational Investing 2023: What Matters in the World of Investing, Nuala publishes regularly in Forbes, Inc., and Psychology Today. Her views have been featured by the Financial Times, the Economist, Telegraph, CNBC Make It, Yahoo Finance, BBC World Services, Fox Business and CEO World.
A sought-after speaker at leading institutions such as the European Bank of Reconstruction and Development, her TEDx talk on indecision and whistleblowing research has reached millions.
