Allyson Stewart-Allen to speak at Walpole’s International Marketing Seminar at the FT, May 1st

Allyson Stewart-Allen to speak at Walpole’s International Marketing Seminar at the Financial Times on May 1st, 2018

London – April 12, 2018

The CEO of International Marketing Partners, Allyson Stewart-Allen, will be speaking at a sold-out event this week, The Walpole International Marketing Seminar, being held in association with Premier Tax Free, which will focus on the marketing of luxury goods to international audiences.

The event will explore the latest developments and best practices in international marketing, promising to provide insightful data and actionable insights for marketing and communications directors to take back to their businesses.  Visitors will gain valuable insights into emerging consumer trends and successful marketing strategies for this lucrative sector.

Allyson Stewart-Allen is a renowned expert in brand internationalisation and has advised more than 200 businesses across 26 countries.  She will be moderating a panel discussing ‘Soft Power and Communicating Britishness Effectively’.  Allyson will be joined by Laura Tan – Founding Partner of Notable; Roja Dove – founder of Roja Parfums; and Julia Record – Global Director of Communications at Dorchester Collection.

Other notable speakers and panel members include Dr Hamish McPharlin, – Head of Insight at BBC Global News; Katie Thomas – Associate Director of the Bond Street & Mayfair Group; and Michael Ward – Managing Director of Harrods.

The seminar, now sold-out, will be held at The Financial Times offices at Southwark Bridge, on Tuesday May 1st at 08:30.

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