FOR IMMEDIATE RELEASE: 22 April 2016
Celebrating the Best of British Ambition, Allyson Stewart-Allen, CEO International Marketing Partners, has been invited to join the judging panel for the 2016 National Business Awards for the third consecutive year. This year, Allyson will be helping to select The QBE New Exporter of the Year in association with Exporting is GREAT for these prestigious awards, now in their 15th year.
Open to businesses of all sizes and disciplines across the public, private and third sectors, judges will be looking for companies that demonstrate business attributes from future skills and Best of British leadership to exporting UK enterprise and growth.
“To be involved for the third year with awards that recognize the very best British firms for their achievements in the domestic and increasingly important international marketplace is a privilege. For the New Exporter of the Year, I will be looking in particular for companies that best blend their skilled staff, international marketing know-how and strong leadership which inspires and aligns them with the business strategy. The significance and role that national cultures play is often overlooked far too often, so the ones that get it right need to be celebrated.”
The winners of this year’s National Business Awards will be announced at a dinner on 15 November at The Grosvenor House Hotel, Park Lane, London. Further information about the National Business Awards can be found at www.nationalbusinessawards.co.uk.
About Allyson Stewart-Allen
Allyson Stewart-Allen is a renowned marketer, whose expertise in brand internationalisation is sought by leading businesses globally through her consultancy, publications, appearances, mentoring and corporate education.
A Californian based in Europe for over 25 years, Allyson has advised more than 200 businesses in 26 countries including Aegis, BAE Systems, Burberry, Cadbury, Coach, HSBC, Lufthansa, NBC Universal, SAB Miller and Shell. She is also a Mentor for the Mayor of London’s International Business Programme.
Her insights have appeared in broadcast, print and digital media across the globe, including BBC News, ITV News, CNN, The Financial Times, Bloomberg, USA Today, Business Week, The Wall Street Journal, Newsweek and Fortune magazines.
CEO, International Marketing Partners Ltd.
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